INDEX*

DESIGN ARCHIVE[DESIGN * ART PROJECTS]                                     
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M.M UX(01) (Interactive design*).    ︎/ CRAZY COLIN(09)(branding design*).    ︎/ PLANER(14) (Interactive design*).    ︎/ RESOUL FESTIVAL(19) (graphic design*).    ︎/ ACRFOX(23) (Interface design*).    ︎/ INFERRED MEANING(31) (experimental design*).    ︎







︎


I M ZICHEN PENG WHO WORKS IN GRAPHIC DESIGN, INTERACTIVE DESIGN, EXPERIMENTAL ART, ART EDUCATION ETC./
FOCUS ON THE DEVELOPMENT OF FUTURE ART, ALSO DESIGNING, FIGHTING FOR WEAK GROUPS./


PASSIONATE ABOUT EXPLORING FUN & 
SERIOUS RESPONSIBILITIES UTILIZED   
INTERDISCIPLINARY︎ ABILITIES.   /





WHATS

CONTENT.
RESERVE ALL THE COPYRIGHT STUIDO IN. 2022

PROJECT 01*

DESIGN ARCHIVE.                                                         
[BRIEF * WORKING FIELDS * SHOWCASES]
     

M.M UX
(interaction design* interface design* user research* low-fi & hi-fi prototyping)                                                 
(︎︎︎01 23/06/2021) 



An app that integrates information around gallery and museum.


Designed to help users quickly obtain museum-related information,
focused on to solve a series of problems in this process.
Furthermore, it is designed a simple and efficient interaction logic ———
all the information should be for one purpose that help user to comprehend the exhibition they are interested in.

Tools

Figma, Adobe After Effect, Illustrator, Premiere Pro

Duration

4weeks





PROJECT 02*

DESIGN ARCHIVE.                                                         
[BRIEF * WORKING FIELDS * SHOWCASES]
     

CRAZY COLIN 
(branding design* graphic design* ad* motion design)                                                 
(︎︎︎02 11/04/2021) 



Remembrance Welsh street artisit -------- Colin.


This project aims to commemorate the Welsh street artist Colin,
while spreading his life philosophy and artistic spirit through various media in the field of branding design. Including a series of advertisements, prints, events and corresponding visual products.


Tools

Illustrator, Adobe After Effect

Duration

2weeks





“Ordinary also can be great.” (Crazy Colin spirit)
 

Crazy Colin is a spirit of performing creatively and enjoying what you are doing.
Colin’s wonderful street performances and life attitude encouraged people to learn to enjoy no matter where you are.
Therefore, it deserves to be spread and praised, especially as it can be used as an award spirit
to encourage local or small influential artists or entertainers or even ordinary people. Enjoy yourself!





PROJECT 03*

DESIGN ARCHIVE.                                                         
[BRIEF * WORKING FIELDS * SHOWCASES]
     

PLANER 
(user research* user design* user interface design* low-fi& hi-fi prototyping)                                                 
(︎︎︎03 23/09/2020) 



An app help users focus on their plans.


“planning” is an efficiency application that serves those who need to improve self-control and create higher efficiency in work and life. The project aims to focus on solving the user problems arising from the act of making plans, trying to make it more valuable, easier and more enjoyable.



Tools

Adobe XD, Adobe Effects

Duration

3weeks




SUMMARY
 

As for user interface, simple and bright colours are chosen with the main carrier of image and graphics, which can lead users to execute tasks more positively. What we should pay more attention to is users’ mentally negative and passive feeling in task execution. That is mainly resulted from the mechanical reminders ( such as clock-like reminder and tension-creating countdown.) and the failure of tasks for some objective reasons( it is possible to make users feel guilty and frustrated.)

As for mechanism, to offer them different feelings of accomplishment and satisfaction and make them realise that make-up tasks are a part of normal tasks but not a punishment. All in all, focusing on user psychology is very important.

As for interaction, “lightness” is the keyword in the push-in or push-out of interface and show mode, and simple operations like “throw” and “cast” are mainly adopted in interaction.






PROJECT 4*

DESIGN ARCHIVE.                                                         
[BRIEF * WORKING FIELDS * SHOWCASES]
     

RESOUL MUSIC FESTIVAL
(branding design* graphic design* ad* motion design)                                                 
(︎︎︎04 21/02/2021) 



Let Brit-pop music play on.


Resoul is a particular music festival branding. It is oriented with British rock& roll of the 1990s, inviting the highly reputed bands to participate in, such as Oasis band, Blur band, Suede band and Radiohead band. The classical British rock era is ever-lasting, although Brit-pop has been replaced gradually by the up-to-date music in style. The sound wakening up our soul never dies.
 



Tools

Illustrator, Adobe After Effect

Duration

2weeks





 






PROJECT 05*

DESIGN ARCHIVE.                                                         
[BRIEF * WORKING FIELDS * SHOWCASES]
     

ARCFOX UI 
(interface design* user experience design* )                                                 
(︎︎︎05 20/09/2021) 



Car central panel interface design.

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ARCFOX is a fast-growing brand of new energy driving cars. Independence and sincerity are important factors of a brand to succeed in the world market. ARCFOX successfully created “the Alpha S Huawei HI version” through collaborative cooperation with Huawei, and completed the first purely domestically made smart car from hardware to software. Huawei used its leadership in the field of information technology to implement the goal of not producing cars, but to provide support to auto companies.


Tools

Figma, Illustrator

Duration

2weeks




GOAL

This design is an analysis and exploration of future in-car user experience and interface design, hoping to better help domestic auto companies to improve the interactive experience of in-car scenes in the future.



KEYSIGHT 1

车内功能更可能根据不同位置的使用者进行需求细分,从而更加适应不同使用者的需求变得更简单、有效且个性化。

车内屏幕的主要作用可被分为三类


1.  汽车驾驶信息,例如速度、油量、灯光控制以及各种仪表盘数据。

2. 汽车使用状态信息。 例如车内风扇、车窗控制、空调等。
3. 多媒体娱乐信息。例如音乐播放、音响、视频播放等。
因此根据车内位置不同,所对应的使用者对内屏的交互需求也大不相同。设计时考虑对应内屏的功能需求分区。



KEYSIGHT 2


不同于移动端的交互体验(由多个交互点组成),汽车场景内的交互体验通常是具有连续性的。因此我们通常要考虑整个体验流程中可能面临的情况性挑战。(例如驾驶者在驾驶时由于需要专注于路况,因此与屏幕交互的过程中存在情况性视觉障碍,更多要借助语音输入和语音控制。)

因此设计过程中需考虑兼容性


KEYSIGHT 3


我们如何与汽车互动是一个快速变化的领域。汽车正在慢慢变成私人的计算机,它的作用远不止让我们从A到B.新能源汽车面临的用户更可能是年轻群体,将工业化适应个性化更可能是一个持续的话题。

因此设计个性化解决方案,使汽车能够学习驾驶者与其他使用者的偏好模式,根据用户习惯建立模块化。


PROBLEM

How can we improve the in-car experience through machine learning.



SOLUTION

Envisioning future central console that focuses on adaptive UI that conform to the user’s needs and reacts using machine learning to create a more personalized experience.




EMAIL: PENGZICHEN77@GMAIL.COM  / BASED IN LONDON,UK. HANGZHOU, CHINA / OPEN FOR ALL DESIGN WROK OPPORTUNITY.